Category: Blog

Why Transport Businesses Fail

People need to move from one place to the other and this is one of the reasons why the transport industry is very lucrative. It is also important to note that this sector is very competitive even though those who know their way around make good profits and lead decent lives. However, there are many people who fail in this field and it should be a source of concern. The following are some of the causes of failure in this field.

Lack of market research

You have to know the target market, their feeding habits and purchasing power before you set up any business venture. You do not venture into the transport sector because you want to make a living. You should first note a gap and then establish a business that will offer that solution. You have to gather data that will help you make some important decisions. For instance, you need to know the number of similar business in the area and their main challenges in this sector. You can borrow data from past researches or do it from scratch although it might take time. Basic research ensures that you do not enter into the market blindly expecting a fortune with minimum efforts.

Choosing the wrong car type

There are different types of cars that are made for different needs. There are those fit for public transport, some for showrooms while others suit private use. Do not expect to compete with others in the public sector after you pick the wrong vehicle. You have to consider the taste and preferences of your target customers before you decide on the type of car to use. A pre-owned vehicle is also a good choice as you can save money to ensure the smooth running of your business. A minibus is one of those vehicles that have a wide range of applications. As experts indicate, a good minibus should be well-maintained and you can visit their showroom for more details.

Poor marketing strategy

Conducting marketing research and investing in a vehicle will not land you customers unless you get the message out there. You can use many ways such as print media and social platforms to reach out to potential customers. You can also use your network to spread the word as time goes by. Set a budget for marketing and prepare reports and analytics to determine whether it is bringing in any returns.

Poor services

No one will stick by you after noting that you are just after money and not the well-being of your customers. If you work as a team, ensure that you brief every member on the importance of treating customers with dignity all the time. Satisfied customers can become your brand ambassadors which in turn lowers your marketing costs. You should also note that the cost of attracting a new customer is higher than that of acquiring a new one.

It is quite evident that these cases are avoidable. It just needs planning and coordination and you will soon be making profits in this sector.

Time-saving Instagram Tips to Implement Today

Time-saving Instagram Tips to Implement Today

Instagram is popular, very popular. People are thronging the platform in their numbers, and there is no end in sight. To make your mark though, you have to me be smart.  Yes, smarter than your competition. Here’s what you should start doing right away.


Wait, what is SocialSteeze? Well, it is an Instagram growth service. Still not getting it? Okay, it is a company that helps you to grow your account by getting you more followers while improving engagement. Why should you use it?

For starters, drawing followers on Instagram is hard, especially if you’re a beginner. It, therefore, makes perfect sense to use a service that will enable you to achieve your goals quickly, doesn’t it? It sure does. Visit  to learn more about SocialSteeze and what it is all about.

Ditch your Smartphone

Make no mistake about it – there is nothing wrong with accessing Instagram via your cellphone. However, you will save a lot of time if you use the desktop version.  Creating and editing your images, for instance, is faster on a desktop than mobile.

On top of that, you don’t have to transfer multimedia files from your desktop to your smartphone when using Instagram scheduling tools.

Embrace User-Generated Content

A study by Ipsos shows that user-generated content is 30% more memorable and 50% more trustable in comparison to non-user generated posts.

So, be sure to share user-generated content by reposting images from your community. Use apps like Buffer and Repost to make reposting easier.

Use Scheduling Tools

Here is the thing – you must remain consistent with how you post on Instagram. People want to read or see something on your feed regularly. But, you may not have the time to upload content as often as you’d want – and that’s where scheduling comes into place.

Consider using tools to post content automatically at pre-determined intervals. That way, you don’t have to worry that your audience will miss your latest images and so on.

Consider Batching

Creating content for your Instagram account takes time. You need to plan it well. Plus, you have to ensure that you provide value for your audience.  So, you’re better of coming up with a week’s worth of posts at a go.

Batching is an excellent time management strategy that you can bring to Instagram.  In essence, this means that you will group content creation as opposed to publishing posts every day or a couple of times during the day.

You can, for example, plan a photo-taking session and capture multiple photos that you can use for a series of Instagram posts.  Or, you can edit all the images you want to post for the coming week and so on.

The Bottom Line

There is a lot of work involved for you to run a successful marketing campaign on Instagram. You, therefore, need to find ways to enable you to complete tasks quickly. That way, you will have enough time to focus on other tactics to help you increase your exposure.

Why you Need to Give your Foot a Massage Right Now

Why you Need to Give your Foot a Massage Right Now

Regular foot massage can help you relax, especially after a long day of running up and down. Of course, you have to invest in a good massager to make the entire process effective and enjoyable. And, there is plenty of choice at Free Your Spine as per your specific needs and budget.

Moving on here’s what food massage does to your body.

It Is Good for your Sex Life

Wait. What? Yes! A foot massage will spruce up your sex life.  Okay. Picture this. You have some massage oil, a couple of scented candles and soothing music to create the perfect ambiance. And then, your partner gives sensual feet massage for setting you in the right mood for lovemaking.

Repeated research shows feet are an excellent starting point to create mild arousal. They provide a smooth transition to more sensitive erogenous zones such as the knees, the back, and inner thighs.

It Improves Circulation

Your feet hardly get enough exercise, especially if you’re not an active person. Besides, wearing tight shoes can cause tightness.  A twenty-minute massage session a few minutes before going to bed can help boost circulation, especially if you have diabetes.

It Helps Prevent Ankle and Foot Injuries

Foot massage can help ease the intensity of pain caused by injuries and promote recovery. On top of that, it reduces muscles soreness. Even more important, it helps strengthen your feet muscles when combined with stretching and other exercises.

Embark on a regular massage session at least two to three times a week to lower the risk of injury significantly.

It Helps Reduce Depression and Anxiety

Studies on the effects of reflexology show that there is more to foot massage than helping you relax. Regular sessions can reduce anxiety in people diagnosed with cancer. It can also help lower the effects of depression.

It Helps with Migraines and Headaches

The results of a study carried out in Denmark show that people suffering from migraines and headaches recorded significant improvement after undergoing reflexology treatments. The participants stopped taking medication, and the intensity reduced three months after completing their treatment. The research attributed reflexology foot massage to the positive changes.

It Helps with Low Blood Pressure

Stress and poor diet choices are some of the causes of low blood pressure. A study carried out in healthcare staff working the elderly suffering from dementia showed that a ten-minute massage session helped improve mood.  It also caused less anxiety and low blood pressure.

It Helps with Plantar Fasciitis

Foot massage can reduce the heel pain caused by deterioration and inflammation of plantar fascia. It can also reduce the pressure subjected on the arch and by extension help improve the condition.

The Bottom Line


See? There is every reason to get some regular foot massage. And the beauty of it is that you don’t have to visit a beauty parlor. As stated, all you need to do is get the right equipment, and you’re good to go! 

What you Need to Know About Housing Loans

What you Need to Know About Housing Loans

A home is arguably one of the most precious possessions you’ll ever have. And, if you decide to take house financing, there are a couple of things you should know not only to get a better deal but also to help you service the mortgage without any hitches.

Here are some of the fundamental basics every prospective homeowner should be acquainted with.

Your Credit Score Determines Whether You’ll Get a Home Loan or Not

Unlike before, banks are nowadays becoming more stringent and selective with their lending. In essence, this means that for you to qualify for a home loan, you must have a good credit score. If your score is anything short of impressive, you may want to improve it before you apply for a mortgage.

The Credit Score Also Determines the Interest You’ll Get

Apart from being the basis of your qualification, your credit score also affects the interest that will get charged on your home loan. It thus goes without saying that if your credit score is “okay” you will pay more for your mortgage.

There are Two Basic Home Loan Lengths; 15 and 30 Years

Generally, you will have two options as far as how long you pay your mortgage is concerned; 15 or 30 years. While 30 year home loans are more popular particularly with first-time homeowners, it is advisable to take a 15-year loan if you can afford it. The fact that you will have a shorter repayment period means that you will pay less for the mortgage.

There are Two Types of Home Loan Interest Structures; Fixed or Adjustable

In a fixed-rate mortgage, the interest remains constant for the entire period of the loan repayment. However, in an adjustable rate home financing plan, the interest changes based on some market conditions such as inflation. Financial experts recommend that you take a fixed-rate home loan as it is less risky.

Everything Has to Be Documented to Get a Home Loan

At the final stages of your mortgage paperwork, the lender will ask that you provide copies of your financial documents such as bank statement and tax returns. Fill application forms accurately without any falsehoods as you will be requested to provide the supporting documents.

There are Government Initiatives to Help You Get a Home Loan

If you don’t meet the laid out requirements for a home loan, there are government programs that can help you out. The Help to Buy offers mortgages with an interest rate of 5% down while the Right to Buy and Shared Ownership provides individual loans for members of the armed forces at a subsidized charge.

Remember, Remodeling your House Increases Its Value

Sure, owning a home is an important milestone. However, you want to make sure that your house stays in the best condition possible. Keep in mind that you may want to sell the property in the future.

And, even if you won’t sell, maintaining a house in an excellent shape allows you to get maximum compensation from your insurer in case of a disaster.  Here’s what you need to do.

Give the Kitchen a Touchup

Make sure that you update your kitchen. Fix luxury interiors to make it attractive. Change the cabinets and get new, up to the minute faucet system. In short, make your kitchen as appealing as possible. On that note, visit view a collection of top-notch kitchen interiors that will spruce up things in your cooking place.

Renovate the Bathrooms

Don’t wait until your bathrooms become outdated – they will turn off buyers in the future. Consider updating essential amenities. You can even add more bathrooms if you have space to give to increase your home’s appeal.

Finish Your Basement

While you may not have space to add more rooms in your home, make sure that you finish the basement. You can turn it into a playroom for the kids, a media room or a bar. Make sure that you keep the space as open as possible and adequately lit.

In conclusion, consider creating a home office. Also, don’t forget to add a deck with unique features such as a fire pit or integrated benches. Of course, the landscape has to be on point.

How To Run A Small Restaurant

How To Run A Small Restaurant

Food is a basic need and that is why the idea of running a restaurant is always a big win for those who decide to try this route. This does not, however, mean that you are guaranteed instant success in this area. Some business fails because the owners never take their time to learn how a good restaurant should be. Sometimes people say that you can learn as you operate your business but it is not always a good idea. You can get deep into losses that you will take years to recover from. The following are simple tips on how to run a small restaurant like a pro.

Do your basic market research

You have to analyze the market before you invest even a cent in this idea. For instance, what are the feeding habits of the people in the area that you have identified the market gap? You do not want to end up with foods going bad in your restaurant just because you do not know the type of meals that people like. The taste of foods that the young generation will prefer will be different when compared to adults. Gather some basic market information in your target area as this will help you make informed decisions.

Invest in quality

People love good food and most can tell the difference between good and bad food from far. The final quality of your food will depend on a number of factors such as the cooking process and the inputs that you have in place. You have to be good in preparation or hire someone who is a master in this area. Never compromise the raw materials as this is a big part of the overall cooking process. The service also determines whether the eating experience will be good or awful.

Market your business

Gathering market information and investing in quality food will not win you business if you do not have a way of passing the word. You have to tell people what you do and why they should opt for your products over those of others. Marketing does not have to be expensive because you can use free options such as social media. Facebook and Instagram are some of the best platforms when it comes to marketing a food business. These platforms allow you to target a certain group of people which ensures that your efforts do not go to waste.

Get all the necessary tools

There are various safety appliances that you will require in your restaurant to protect your staff and customers from accidents. The local authority usually lists some of these things that you may require in your business. Identification cards and uniforms are also essential to make it easy for your customers to identify those in service. A good ID should contain all the essential details and have a durable material as well. You do not have to use a designer because there are many templates for your ID that you can choose from.

X Amazing Wedding Ideas You’ve Probably Haven’t Thought Of!

X Amazing Wedding Ideas You’ve Probably Haven’t Thought Of

First of all my congratulations that you are going to get married soon. This is going to the best most fantastic day in your life so let’s see if we can help you by providing some excellent ideas to get you through your day and make the most out of it for you, and of course your guests.

Rearrange the chairs

Wedding receptions don’t have to be so stiff, if the building allows for it you can put them in half a circle for a more cozy experience during the marriage procedures.

Make your own invitation card

There is nothing as nice as a truly unique touch to it and your friends and family can definitely appreciate it, there are tons of shops that can help you out with this so don’t worry if you lack the creativity yourself.

Get creative with your wedding bouquet

Besides filling it with flowers you can make two bouquets, one for kids, and one for adults, pin something into it like a nostalgic photo of yourself or fill it with candy for the kids. They are going to love it!

Get a list of important phone numbers

If something goes wrong you will have this handy and believe me when I say this will avoid a whole lot of frustration, it only takes a little preparation for lots of peace of mind.

Every thought about a piñata

You don’t need to be in Spain or Mexico to come up with something like that, especially if you have lots of friends with children this is a great way to entertain them.

We all love to splash balloons

This is typical Thai as well btw when the party is over we end it with a bang by splashing all the balloons, it definitely makes for a fun experience.

Label your tables

Write the name of a song on the table and let people know in advance which song belongs to their table, then let them find their own table as a small music device is playing the song at each table. You’d surprise your guests happy.

A hangover gift bag

I love to get drunk at weddings, I mean who does n’t, so how about a hangover gift back with some aspirin and perhaps one or two shots of Vodka, that will sure cure a hangover quickly.

Get creative with desserts

We all love ice cream so you could attach a fruit bar to it, with chocolate sprinkles and jelly beans and what not so people can tune it up the way they want, that will definitely earn you brownie points.

Décor the chairs your way

You can decorate it any way you want instead of using those boring chair covers, just make sure you have enough time and are actually prepared to do something like that as it will be time-consuming depending on the number of guests you expect, and obviously coordinate this with the wedding venue.

An unforgettable photoshoot

Sparkles will do a great job here, don’t forget to wait till after dark though, otherwise, there’s not much magic to it of course.

Extra uniqueness to the goody bag

You’d lie if you said you wouldn’t appreciate a nice goody bag, so make sure it contains something that’s memorable. You can go all kind of ways here so I suggest you just Google around for goodie bag ideas as that’s the easiest way to come up with something.

And the music starts

All that’s left now is an artist, how about someone like James Barlow, he definitely knows how to throw a party and is open to any and all kind of suggestions and repertoires.

Must-Have Upgrades For Your Kitchen

Whether it’s cooking a meal on a weeknight, chatting with the family, or enjoying a leisurely cup of coffee on the weekend, you end up spending a lot of your time in your kitchen. It only makes sense then that it’s well-designed to facilitate easy everyday use. Read on for a list of some essential updates you may want to consider incorporating in your kitchen.

Clever storage

Extra storage space is always welcome in the kitchen. Deep drawers are therefore a great addition to any kitchen — especially when placed next to the oven, so pots and pans are all within easy reach. While the depth of the drawers may be limited by how deep the cabinet is that houses them, any extra depth you can get is certainly useful. Alternatively, you could install hardware that enables drawers to slide all the way open. This simple upgrade will make it easier to store objects and take them out when you need to use them. Full extension drawer hardware is available to buy in order to update your existing drawers. Moreover, installing corner cabinets or drawers is also a great way to utilize awkward corner space which would otherwise go wasted. 

Coffee maker

If you or someone in your family is a coffee drinker, an espresso machine is a must. It’s also great for impressing guests. Write on Espresso Gusto make high-quality coffee machines to suit any coffee lover’s needs. Once you make the switch to brewing such flavorful and aromatic coffee, you’ll never go back to instant. Being able to whip up a tasty cup of coffee will make you look forward to waking up in the morning and getting into the kitchen. In fact, you could even create a whole coffee bar in your kitchen. An alcove or designated counter space can be used to hold your coffee machine and coffee cups. You could even go a step further and install a mini-fridge below to store milk and cream. Carving out a small area for a coffee bar is a great functional idea which doesn’t encroach on the main kitchen area.

Double oven

They say two is always better than one and ovens are no exception. Not only does a double oven make a sleek and modern update to your kitchen, but it’s also a highly useful addition. It allows you to bake two dishes at once — making meal times more efficient — or simply use one oven to warm the plates as dinner cooks. Moreover, having your ovens separate from the burners means you can place the stovetop elsewhere on the countertops. Having your burners built into the countertops on a large kitchen islands provides you with plenty of extra counter space as well as storage space on the bottom half.

Office nook

Any kitchen can benefit from having an well-designed office nook. All you need is a small space or corner to crate this addition to your kitchen. You can keep a seat and computer there which is very useful for looking recipes up online and checking ingredients and quantities as you cook. If you like watching TV, you can even add a television to catch up with your favorite shows while you wait for dinner to cook. This handy kitchen addition will also attract other members of the family who will love using the office nook. It can ultimately help better make your kitchen the heart of the home.

Trash and recycling bins

Finally, make sure you have an accessible trash and recycling point in your kitchen. This will make working in your kitchen a lot easier as you can quickly and simply throw waste away as you go. So, be sure to choose the most convenient location possible for your trash and recycling bins in your kitchen — whether it’s in the cupboard under your sink, in a deep pull-out drawer, or away in the pantry.

Taking the time to implement these smart changes in your kitchen can transform the space entirely. Increasing both the functionality and style with these updates will make your kitchen a joy to work in everyday. The best part is most of these upgrades are easy to achieve without you having to break the bank.


How to Get Targeted Followers on Instagram

If you are utilizing Instagram for business, you aim to reach and get the attention of as many customers and potential ones. Having a more targeted audience makes sure many people read your message and increase the opportunity to drive sales and traffic to your landing page.

But you need to do more to get the target audience you crave for. Here are the various ways you can do this.

Let People Know You are On Instagram

Has someone ever told you that they are on Instagram but however much you search for them you can’t seem to find their profiles or read something they have posted? This is because they might be on the platform but trending under a different name than what you are used to.

So, first of all, tell the customers that you are on Instagram and that you are using a specific name. This can be as simple as mentioning it to a person or even in comments. It is also a good practice to include the Instagram handle on all the media that you have – landing page, blog, website, fliers, pamphlets and more. This makes it easy for people to find and follow you.

Promote It on Other Platforms

Don’t just restrict yourself to Instagram; you can promote the account on other social networks as well. This makes it easy for interested parties to find you and follow you. Rather than share all the content you post on Instagram on other social media pages that you run, share a few and then invite the interested parties to check out the rest of the content on your Instagram account.

Leverage the Power of Contests

If you want to get more followers consistently on Instagram, come up with contests and let the winners have something that will promote your brand. Rewarding Instagram followers with exclusive items encourages them to follow you, and they also tell others to follow you to take part in the promotions.

However, make sure that the prizes that you offer are directly related to your customers and businesses. Giving away something that is different from what you market doesn’t give you a targeted audience.

Know Your Hashtags

Whatever the niche, there are a lot of events that are related to it. These events have hashtags that you use to find the events or any other thing that relates to the niche. These can be seminars or conferences, or celebrations. Whatever the case, you need to find the relevant hashtags and follow them.

By now you also know that your content is searchable using the kind of hashtags that you use. Many users come on the platform to search for content, and they do this using various specific hashtags that you need to use in the captions of the posts that you put up.

You can add the hashtags in the comments as well, when you answer a question, give a response or leave an opinion. With proper hashtags, you are sure to attract the right kind of audience.

Bot It!

One of the best ways to get targeted followers is to use an auto liker and follower. This tool allows you to like and follow users depending on certain criteria. The tool identifies the users to follow and does it on your behalf. Fred Harrington controversially recommends different auto likers and auto followers bots so that you can choose what suits your need.

In Closing

When it comes to creating a targeted audience, you need to use various strategies that are intended to find and attract a specific group of people to your posts and accounts.

Reasons Why you May Need a Self-storage Unit

The increased need for additional storage space has led to the unprecedented growth of the self-storage business. People have varying reasons why they may need to hire a storage unit. If you are running out of space in your house and you can hardly keep it clean and organized, renting space to keep some of the things you don’t need is a welcome solution. This article explores more reasons why you may need the services of Smartlock Storage among other facilities where you can safely store your belongings as need be.

Small Offices

There are certain establishments whose offices are too small to accommodate everything in their books. Rather than rent an extra room to keep the piling documents, promotional materials, and product samples, you can opt to rent a personal storage unit for a given duration of time. Considering how high the rent for office premises has risen, it makes sense to rent a storage unit.


There are numerous retailers whose business premises are small to accommodate all the stock. With business doing good, and the need to have a large inventory for that matter, storage can be a big challenge. Renting large premises to have in-house storage may be an option but it’s not cost-effective. For such businesses, renting a personal storage unit to store inventory can be a more cost-effective decision.

Small apartments

Most people tend to live in rental apartments that are not that spacious, especially in urban areas. As such, they often need extra room to keep some of their stuff such as bikes, Sailboards, and surfboards. You may also have some of your childhood toys and clothing among other stuff that you don’t want to dispose of for personal reasons. A personal storage unit can be a safe haven for such belongings until you move into a bigger house.

Newfound use for the garage

Most homeowners tend to convert their garage into a store when they run out of room in the house. If you need to use the garage for other purposes, or maybe you just bought a new car and you need to get all the stuff out. A storage unit can be a secure alternative to keep all those goods until you can create space in your home or get rid of the said stuff.

Moving to a new house

If you are moving houses for any reason, you may find out that your new home is not as spacious as the previous one. As such, you may not have enough room to keep all your stuff. If that happens, do not throw away some of the things you hold value to. Look for a nearby storage facility and rent a self-storage unit to store the extra goods.

Change in relationship status

Most people in relationships tend to cohabit, especially if you both go to school or work in the same city. If your relationship comes to an end for whatever reasons, one of you may have to leave the house and seek alternative residence. If that happens to you, you can rent a self-storage unit to keep your personal items before you find a new house or sort out your differences.

Why You Need to Consider Castle Weddings

Have you ever dreamt of getting married in a castle? If so, then you can make it happen the real way by booking the castle. With medieval castles spread all over the country, you can make your dream wedding a reality without breaking the bank.

Today we look at the advantages that come with castle weddings so that you can get convinced to plan and implement one. These castle venues come with different packages that you can choose depending on your needs. But it won’t hurt you to spare more for the special wedding; it is worth it.

It Is Memorable

Getting married in a castle is one way to make your dream come true. For your information, many couples don’t go for castle weddings, so you have a chance to make it unique and memorable. Most of your guests haven’t attended a castle wedding and will find it an exciting event that will stay at the top of their minds their whole life, and many will try to emulate it.

Every woman dreams of being swept off her feet one day by her prince charming. Celebrating in a castle is one of the ways to make you feel like a real princess. The pictures that you take in a castle for your wedding give you memories, and you will keep on looking at the pictures decades after the wedding is over.

Enjoy Unlimited Luxury

Castle weddings come in packages that you choose depending on your needs. You can book into one of the rooms that give you the look and feel of pure luxury. You will experience how it feels to live in a palace.

You get served champagne by butlers, authentic paintings and the works that make the experience perfect for you and your guests. The design and appearance of the castle make you feel like royalty, and the good thing is that you don’t need to add much to make the theme work.

Castles are usually ideal for classic weddings that make use of the existing colors and the design of the castle. It makes the whole arrangement cheaper because you don’t have to put in a lot of money to make the venue ideal.

Adequate Space for Your Wedding

Castles are made to be huge, and this makes it suitable for your event. However, you need to take time to get the right size for your wedding. The size of the castle depends on the number of guests that you expect at the wedding.

Talk to a wedding planner to understand the different venues that are available and that suit your needs. Once you have a list, you can narrow down to a few that you deem ideal for the day.

If you have the luck, you can get a venue that can host both the wedding and the reception. This will make everything to flow smoothly and make the day the best it can be.

You can arrange to have various events that relate to the wedding in the many rooms. You will access grand dining tables, ballrooms, hallways and gardens that accommodate all your guests.

You can take your photos from various parts of the castle. Most castles come with gardens and outdoor spaces that you can use for the wedding. The wedding can be held either indoors or outdoors, giving you a perfect choice in terms of location.

The zenith of any wedding is the photo shoot. Take time to choose the perfect location to take the photos so that you have your memorable moments captured. BlueBendPhotography can help you take the best shots that will help keep your day memorable.

It Is Convenient

With the right castle for the wedding, you don’t have to worry so much about the theme. The design gives you so many perspectives to deal with when setting up the wedding. You don’t have to change most of the things, which makes it ideal for a low budget wedding.

In Closing

You have so many things to look forward to when it comes to wedding in a castle. The castles offer various packages until you get the right one that suits your needs. The design, architecture and the gardens make the perfect setup for the dream wedding.